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The Manifesto
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The Manifesto
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Leadership in Sports Today

Explore the latest thoughts on leadership and innovation.

Featured article

Baroness Tanni Grey-Thompson and Ade Adepitan share their support for Seb Coe

As part of the build up to the IOC election this week, Baroness Tanni Grey-Thompson and Ade Adepitan shared their own personal stories of the London 2012 Paralympics and why are supporting me in this campaign.

Sebastian Coe

March 19, 2025
· 5 min read
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January 30, 2025
Reflections on 24 hours in Lausanne

Heading to Lausanne to present my manifesto to IOC members fighting the threat of a cold that has been hanging over my head for a few days, was not the plan.

October 5, 2009
Sebastian Coe: Olympism and Youth – Towards a more active society

Throughout history great political, technological or artistic movement has come out of periods of great adversity. The United Nations from World War Two, satellite technology from the Cold War, great jazz from the Great Depression.

January 25, 2025
Olympic Legacy
A good sports policy is also a good health, education, law and order, social cohesion and economic policy

This may be my story but I know it is replicated across multiple sports in multiple countries over multiple years.

Featured videos on Seb Coe’s Leadership
Video

The Rest is Politics (2023)

Watch
date

Jan 1, 2024

duration

1:01:49

Video

Sport Matters Academy (2022) Leadership Matters

Watch
date

May 3, 2022

duration

38:44

Video

Vitality:  The Big Interview (2021)

Watch
date

Feb 19, 2021

duration

48:26

Video

Brendon Foster interview (2020) – a look back at London 2012

Watch
date

Mar 24, 2020

duration

18:45

Video

Mental resilience

Watch
date

May 29, 2020

duration

09:39

Video

Tracking Success

Watch
date

May 29, 2020

duration

07:21

Video

Speakers Corner on L2012 and Leadership

Watch
date

Mar 9, 2018

duration

03:33

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